The Unicode Consortium Name and Trademark Usage Policy

Please follow these Guidelines in making any use of The Unicode Consortium’s marks and logos. These Guidelines apply to Consortium employees and members, as well as to any third party making reference to Unicode Consortium marks and logos.

Reference to the Unicode Company Name

The Unicode Consortium is incorporated under the name “Unicode, Inc.” but is more widely known as “The Unicode Consortium”. You may use either name to refer to the Consortium, but the generally preferred name is “The Unicode Consortium.” However, in legal notices and trademark legends, “Unicode, Inc.” should generally be used. No trademark symbol should be used with either company name.

Reference to the Unicode® Word Mark

You may use the Unicode Word Mark to refer to the Unicode® Standard, to other Unicode® specifications, tools and code, and to Unicode® seminars, tutorials, meetings, and events, so long as any such references (a) are truthful, fair, and not misleading, and (b) follow these Guidelines.

1. Always use “Unicode” as an adjective followed by an appropriate noun. Do not use “Unicode” alone as a noun. Do not pluralize it or make it possessive, and do not alter its spelling.
2. Use the ® symbol to indicate that the Unicode Mark is a registered trademark. The symbol should be used in all prominent references to the Unicode Mark, such as headlines, chapter titles, packaging, advertising, etc. The symbol should also be used in the first reference to the Unicode Mark in body copy, but may thereafter be omitted in body copy.
3. Use the appropriate Trademark Legend (see below) in the footnotes or footers of any material making reference to the Unicode Mark.

Examples

Correct	Incorrect
Membership in the Unicode Consortium	Membership in Unicode
Unicode Consortium member	Unicode member
The Unicode® Standard	Unicode
Compliant with the Unicode® Standard	Unicode-compliant
Implements the Unicode® Standard	Unicode-based applications
Uses the Unicode® Character Database	Conforms to Unicode
Incorporates Unicode® characters	Supports Unicode
Complies with Unicode® specifications	Uses Unicode
Uses Unicode® fonts	Uses Unicode fonts
Complies with the Unicode® Bidirectional Algorithm	Supports Unicode bi-di
Supports the Unicode® Collation Algorithm	Uses Unicode collation
Unicode® Common Locale Data Repository (CLDR)	Unicode Common Locale Data Repository (CLDR)
Complies with Unicode® Technical Standard #10	Uses Unicode collation
Attend the Internationalization and Unicode® Conference	Attend the Unicode conference

Display of the Unicode® Logo

The Unicode Logo is for the exclusive use of The Unicode Consortium and may not be used by third parties without written permission or license from the Consortium. The Consortium may grant permission to make use of the Logo as an icon to indicate Unicode functionality—please contact the Consortium for permission. Certain “fair uses” of the Logo may be made without the Consortium’s permission—specifically, the press may make fair use of the Logo in reporting regarding the Consortium and its products and publications.

Use of the Appropriate Trademark Legend

• For materials in which only the Unicode mark is used:

“Unicode is a registered trademark of Unicode, Inc. in the United States and other countries.”

• For materials in which only the Logo is displayed or both the Logo and Word Mark are used:

“Unicode and the Unicode Logo are registered trademarks of Unicode, Inc. in the United States and other countries.”

Use of Unicode as a Link

Third parties may use the Unicode Word Mark, but not the Logo, as a link to the Unicode Consortium website found at www.unicode.org. No trademark symbol or legend is required when using the mark as a link. The Unicode mark may not be used by third parties as a link to any site or material other than the Unicode Consortium website.

Indicating Compliance with Unicode Specifications

You may indicate compliance with the Unicode Standard and other Unicode specifications, tools and code, by stating that your products “use,” “implement,” “support,” or “are compliant with” the Unicode® Standard” (or other Unicode specifications, tools or code), so long as (1) such statements are truthful, fair, and not misleading, and (2) you follow these Guidelines in referencing the Unicode Word Mark. You may not use the Unicode Logo to indicate compliance with the Unicode Standard or other Unicode specifications, tools or code unless you have obtained written permission or license from the Consortium.

Misuse of the Unicode Marks

• Do not alter the Unicode Word Mark or Logo.
• Never incorporate the Unicode Word Mark or Logo into another company’s marks, names, or logos, even if the products in question are compliant with the Unicode® Standard or other Unicode specifications.
• Never use the Unicode Word Mark or Logo in a manner that is not truthful and fair, or that may be misleading.

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